Nick Wright has claimed that Luka Doncic and Nikola Jokic have not reached the level of popularity currently enjoyed by Caitlin Clark.
The outspoken analyst sparked debate by suggesting the NBA’s next generation of international superstars has yet to capture mainstream recognition on the same scale as some of the sport’s most established names.
Nick Wright names Caitlin Clark as the most famous under 35
Nick Wright made the bold assertion while discussing basketball’s global visibility. What’s Wright Show on X shared his comments about the current hierarchy of fame in the sport.
“The single most famous basketball player under the age of 35 years old is Caitlin Clark,” Wright said. “The three most famous basketball players right now are 41-year-old LeBron James and then 37-year-old Steph [Curry] and KD [Kevin Durant].”
Wright’s point centred on star power rather than skill. In his view, Clark’s meteoric rise and crossover appeal have made her the most recognisable name among younger basketball stars.
Nick Wright says Luka Doncic and Nikola Jokic have not ascended
Wright extended that argument by naming several current NBA headliners. He suggested that despite their MVP credentials and playoff success, they have not yet reached the mainstream stature of older legends.
“Anthony Edwards, Luka [Doncic], [Nikola] Jokic, Giannis [Antetokounmpo]. Those guys have not ascended to that level, and that is the major issue facing the league… and they’re hoping Wemby will solve it,” Wright added.
The claim is likely to divide opinion. Doncic and Jokic are widely regarded as two of the most gifted players in the league. However, Wright’s focus was on celebrity appeal and visibility rather than performance metrics.
Whether fair or not, the debate underscores a broader conversation about marketability, media presence, and how the NBA transitions from the LeBron and Curry era to its next defining superstar.
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