nfl

NFL, CBS Eye New 8-Year TV Deal, CBS May Add $1B+

The NFL and CBS are negotiating a new eight‑year TV rights deal that could add over $1 billion to CBS’s current $2.1 billion annual rate, starting next season.

Sources say the NFL and CBS are moving toward a new rights agreement that would extend CBS’s Sunday afternoon package and add a late‑afternoon national game every other week. The deal would begin next season and run for eight years.

CBS may pay an additional $1 billion or more to the league, potentially adding $4 billion over the first four years already covered by the current contract. The move comes as the NFL seeks to lock in its most valuable property amid rising NBA deals.